← All casesBrand identity
Lenor
Brand and label redesign for Lenor sparkling wines, a brand with history since 1896.
The challenge
The champagne category had lost its appeal. Lenor, a brand born in 1896, wanted to bring out its tradition and the quality of its sparkling wine line.
The solution
We redesigned the brand without losing its heritage. Ignoring industry trends, Lenor chose to create a different experience for its consumers, with an international-level presentation.
01 / 05
Striking and very delicate
The harmonious combination of elements is present in the flavor and in the distinctive image of the sparkling wines.
02 / 05
Exclusive and sophisticated
Shapes, textures and colors come together in a visual line that highlights the standing and authenticity of the product.
03 / 05
An international-level presentation
The unmatched flavor of the sparkling wines calls for a presentation to match.
04 / 05
New label
The label respects the brand's history and enhances its attributes with special finishes and a distinctive color system.
05 / 05
Elegant, balanced, fresh
Each variety expresses its character within the same visual family.